About VerraPak

A UAE-grown packaging partner for the businesses shaping how the region is fed and served


Local manufacturing, advanced printing and customisation, responsible practices and hands-on partnership for food, hospitality and consumer brands across the region and beyond.


Who we are


Helping businesses package with confidence

VerraPak is AWR Group’s UAE-grown packaging business, delivering locally manufactured, premium and responsible packaging solutions for food, hospitality and consumer brands across the region and beyond.


Evolving from Sineo Packaging, VerraPak represents the next stage of the business, building on its established packaging experience with a renewed identity and ambition.


We combine manufacturing capability, advanced printing and customisation, responsible practices and hands-on customer partnership to protect products, strengthen brands, support operational continuity and help customers grow with confidence.


By strengthening local packaging capability for food producers, farms, hospitality operators and consumer brands, VerraPak plays a supporting role in the wider ecosystem that underpins regional food resilience and food security.

Our philosophy

Vision

To become the UAE-grown packaging partner of choice for the businesses shaping how the region is fed and served, recognised for packaging that protects product integrity, strengthens brand value and advances more responsible ways to serve growing markets.

Mission

To help food, hospitality and consumer brands package with confidence by delivering locally manufactured, premium and responsible packaging solutions shaped around their products, operations, brand ambitions and growth.

Our approach


Confidence in product and supply

UAE manufacturing capability, international supplier relationships and planning discipline that support product integrity, availability, consistency and operational continuity.


Confidence in presentation

Premium, customised packaging that protects products and carries brands with consistency and impact, supported by advanced printing and differentiated formats.


Confidence in partnership

Hands-on support shaped around the realities of products, operations, customer timelines and growth plans, with dedicated customer experience and advisory guidance.

Confidence in responsibility

More responsible packaging choices grounded in material suitability, product performance, recovery opportunities and practical customer needs.

Confidence in long-term commitment

A UAE-grown brand strengthened by AWR Group and invested in the businesses shaping how the region is fed and served.

Part of AW Rostamani Group


AW Rostamani Group (AWR Group) is a leading multi-sector family business in the Middle East, shaped by more than seven decades of enterprise, partnership and progress. Today, its portfolio spans automotive, real estate, retail, lighting solutions, travel, logistics, agritech and sustainable packaging, serving more than 155,000 customers and 24,000 businesses annually through a team of over 3,000 employees.

 

As AWR Group’s packaging business, VerraPak brings this legacy into a specialist sector with a clear focus on quality discipline, customer success, responsible growth and long-term value across the region’s food ecosystem.